Your marketing has ten points. Which one is costing you pipeline?
Your team can't be an expert in all ten, and one more hire won't fix that. We cover the points you're thin on, from inside your team, for less than the next hire.
- GTM & market entry
- Brand & positioning
- Audience & ABM
- Weak
- Paid media
- Outbound
- Weak
- Content
- Conversion
- Weak
- Lifecycle
- Weak
- Sales alignment
- Weak
- Measurement
Covers your gaps, not your job
We take on the points your team is thin on and work inside your plans, so you get the coverage without another headcount.
Senior hands on the work
The person who manages your account is the person who runs it. No pitch team, no handover to a junior once you've signed.
Paid media from the inside
Built from inside LinkedIn's ad business, not reverse engineered from the outside. Knowing how a platform behaves is a different thing from knowing what its documentation says.
See our 2026 LinkedIn Ads benchmarksPriced against the hire
Less than the loaded cost of the hire it replaces. Month to month, no minimum spend, no notice period.
Most leaks happen between two points, not inside one.
Paid media can be fine while conversion loses the lead. Sales can be fine while measurement can't prove it.
That's the name: ten disciplines, and the hyphens that hold them together. A hire owns a few points. We own the hyphens too.
AudienceandPaid media
Spend aimed at the wrong people
Paid mediaandConversion
Clicks that never become leads
ConversionandSales
Leads sales won't accept
BrandandContent
Saying what everyone else says
LifecycleandMeasurement
Pipeline nobody can trace
The problems we get called in for
Most of these arrive sounding like a channel problem. They usually aren't.
Measurement – Sales alignment
Signal, strategy, scale.
How we work across the ten points: score all ten, fix the weakest, then run them from inside your team.
Signal
Score all ten points, reading your platform data the way an insider does: feed share, seniority delivery, drop-off points most agencies never think to check.
Strategy
The weak points become a tightened plan: sharper targeting, stronger messaging, and a rebuilt funnel wherever it's losing pipeline.
Scale
We run the plan from inside your team, optimize continuously, and report on qualified pipeline, not vanity metrics.
The work, and what it moved.
Real engagements, anonymised. Each one shows the points it ran along and the pipeline it moved.
B2B FinTech
Scaling enterprise pipeline across EMEA through precision ABM.
Brand & positioning – Audience & ABM – Paid media – Content & thought leadership – Sales alignment
- 41% reduction in enterprise CPL
- 3.4x increase in qualified buying committee engagement
PIPELINE INFLUENCED IN 2 QUARTERS
$3.1M
Cloud Infrastructure
Building a scalable enterprise demand engine across APAC and North America.
Audience & ABM – Paid media – Outbound – Lifecycle & nurture – Measurement
- 2.8x increase in Sales Accepted Leads (SALs)
- 38% reduction in cost per qualified opportunity
PIPELINE INFLUENCED IN 90 DAYS
$2.4M
The edge we bring to all ten.
Hyphen10 is a B2B growth agency working across paid media and demand generation, positioning and messaging, content and thought leadership, landing pages and conversion, and the tracking and reporting underneath all of it.
How you work with us is up to you. Hand us a defined scope and we'll run it, as a one-off project or an ongoing monthly retainer. Or hand over a whole function with Marketing as a Service, for less than the loaded cost of the hire it replaces. No lock-in either way, and never a percentage of your ad spend.
We connect strategy, messaging, media, and execution into campaigns built to reach the right buyers and support real commercial outcomes, not just clicks, impressions, or leads.
Hyphen10 was founded by Ken Chong, who worked inside LinkedIn's ads business advising thousands of B2B companies, from early-stage startups to multinationals, on what was actually happening inside their accounts.
That is time on LinkedIn's payroll, not on its partner list.
Seeing that many accounts from the inside teaches you where budgets quietly leak and which levers genuinely move delivery, and it is not something you can buy, certify for, or work out from the outside.
That depth is the edge, not the limit. It's applied across all ten points, starting with the channel where most B2B budgets go.
Find out where you're losing pipeline.
Start with the free scorecard: ten short questions, your whole function scored within two business days. Or, if you'd rather talk, book a call.
Get your free scorecardOr email us atKen@Hyphen10.com